The weekly bulletin is still one of the most-read things a church produces. People hold it during the service, take it home and stick it on the fridge. A QR code in the church bulletin connects that piece of paper to everything that lives online: giving, event sign-ups, prayer requests, sermon notes and the livestream. Done well, it saves the office time and makes it easier for visitors to take a next step. Done badly, it's a smudgy square nobody can scan. This guide covers what to link to, how to set codes up so you aren't remaking them every week and how to print them so they actually work.
What to link to from a bulletin
Pick destinations people genuinely want during or right after a service:
- Connection or visitor card. A short online form for first-time guests to share contact details or ask a question. A QR code for a Google Form is an easy way to build one.
- Online giving. A link to your church's official giving page. For payment apps, see our guide to QR codes for Venmo or PayPal, and use whatever platform your church has approved.
- Prayer requests. A private form that goes to the pastoral team.
- Event and volunteer sign-ups. Small groups, meal trains, nursery rotations, retreats and service days. A QR code for an event can go straight to the registration page.
- Sermon notes and scripture readings. A page with fill-in-the-blank notes or the passages for the day.
- Livestream and past sermons. Useful for members who are traveling or homebound; a QR code for a YouTube video works for a channel too.
- Church calendar and newsletter sign-up. So people can keep up during the week.
- Location and parking. A map link for special services held off-site, using a QR code for a location.
Resist the urge to print one code for every item. One or two clearly labeled codes are easier to use than six competing squares.
Make a free QR code for a link, WiFi or contact card — generated in your browser.
Open the free QR code generator →Use one code for a page you update every week
Bulletins change weekly, but reprinting a new code each week creates work and risk. A better approach:
- Create a single "this week" page on your church website, such as yourchurch.org/connect or yourchurch.org/thisweek.
- Put the links that change (this week's sign-ups, sermon notes, announcements) on that page.
- Make one QR code for that page and use it in every bulletin.
- Update the page, not the code.
Because the code always points to the same address, you can save it once, place it in your bulletin template and never touch it again. This works with a free static QR code; you don't need a paid dynamic-code service. Our guide on static vs dynamic QR codes explains the difference.
Make sure the address will stay stable. If your website moves, set up a redirect from the old address so printed bulletins keep working.
Write a clear label
Never print a bare code. Tell people what they'll get:
- "Scan to give online"
- "New here? Scan to say hello"
- "Scan for this week's sign-ups and sermon notes"
- "Scan to send a prayer request"
Also print a short, typed web address under the code, such as yourchurch.org/connect. Not everyone wants to scan, and some members may not have a smartphone.
Sizing and printing on office copiers
Many bulletins are printed on an office copier or inkjet, sometimes on colored paper. That makes reliable scanning more important.
- Size: for a short link printed cleanly in black on white, around 2 cm (about 0.8 in) wide is a commonly used starting point. For a photocopied bulletin, going larger, around 2.5 to 3 cm, gives more margin for toner speckles and blur. See our QR code size guide.
- Keep the link short. Shorter links produce simpler codes with larger modules, which survive copying better.
- Contrast: dark code on a light background. If you print on colored paper, choose a pale color and test it. Our guide to QR code colors that scan explains why.
- Quiet zone: leave a clear margin around the code; don't let borders, clip art or text touch it. More in QR code quiet zone.
- Export at a good resolution. Download a PNG large enough for print or an SVG if your layout software supports it, then scale it down rather than up.
- Avoid placing it on a fold. Creases can make a code hard to scan.